Brand Strategy and Concept, Logo Development, Brand Identity, and Website Design
Kimble CPAs understands each client's life dreams as well as their finance goals, giving them a high-level view of their best financial direction. The brand identity was inspired by a hot air balloon, to represent Kimble's view of the whole picture and denote an aspriational tone. The icon is a balance of organic and geometric shapes, paired with a custom logotype that has a down-to-earth feeling. The colors, patterns, and other visual elements all work together to create a balance of professionalism and approachability.